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Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications - Terence A. Shimp
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
by: (author)
Format: hardcover
ISBN: 9780030352713 (0030352711)
Pages no: 672
Edition language: English
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Other editions (2)
Books by Terence A. Shimp
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