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Bottlemania: How Water Went on Sale and Why We Bought It - Elizabeth Royte
Bottlemania: How Water Went on Sale and Why We Bought It
by: (author)
3.89 45
An incisive, intrepid, and habit-changing narrative investigation into the commercialization of our most basic human need: drinking water.Having already surpassed milk and beer, and second now only to soda, bottled water is on the verge of becoming the most popular beverage in the country. The... show more
An incisive, intrepid, and habit-changing narrative investigation into the commercialization of our most basic human need: drinking water.Having already surpassed milk and beer, and second now only to soda, bottled water is on the verge of becoming the most popular beverage in the country. The brands have become so ubiquitous that we’re hardly conscious that Poland Spring and Evian were once real springs, bubbling in remote corners of Maine and France. Only now, with the water industry trading in the billions of dollars, have we begun to question what it is we’re drinking and why.In this intelligent, eye-opening work of narrative journalism, Elizabeth Royte does for water what Eric Schlosser did for fast food: she finds the people, machines, economies, and cultural trends that bring it from nature to our supermarkets. Along the way, she investigates the questions we must inevitably answer. Who owns our water? What happens when a bottled-water company stakes a claim on your town’s source? Should we have to pay for water? Is the stuff coming from the tap completely safe? And if so, how many chemicals are dumped in to make it potable? What’s the environmental footprint of making, transporting, and disposing of all those plastic bottles?A riveting chronicle of one of the greatest marketing coups of the twentieth century as well as a powerful environmental wake-up call, Bottlemania is essential reading for anyone who shells out two dollars to quench their daily thirst.
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Format: hardcover
ISBN: 9781596913714 (1596913711)
ASIN: 1596913711
Publisher: Bloomsbury
Pages no: 256
Edition language: English
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Community Reviews
TCWriter
TCWriter rated it
5.0 Bottlemania: How Water Went on Sale and Why We Bought it
Royte's book is fascinating - a global view of drinking water issues set against the backdrop of a tiny Maine town fighting the attentions of a Swiss-based multinational with a reputation for predatory behavior.Much has happened since Royte's book was published (the paperback version includes an aft...
Melody Murray's Books
Melody Murray's Books rated it
3.0 Bottlemania: How Water Went on Sale and Why We Bought It
Royte's in-depth look at water and the water industry is eye-opening and interesting. It also makes me glad to live in an area served by Portland's Bull Run reservoir. Royte leaves us with no answers, just an array of variously weighted choices. The writing is good, the flow a little discursive and ...
Gypsy Librarian on Books
Gypsy Librarian on Books rated it
4.0 Bottlemania: How Water Went on Sale and Why We Bought It
This book provides an interesting and very detailed look at the bottled water business. It looks at how the business went from a small niche to a big market. It may either make you go buy more bottled water, or really make you stick with the tap water. Because the truth is not as simple as it is usu...
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