Do You Matter? How Great Design Will Make People Love Your Company
Publish date: August 22nd 2008
Publisher: FT Press
Pages no: 256
Edition language: English
Preaching to the choir. If you're already onboard with design, this will be encouraging. But it probably won't help you change a non-design culture. For the non-design audience, it's not terribly persuasive. Another business-y book that is primarily a series of anecdotes.