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Influence: The Psychology of Persuasion - Robert B. Cialdini
Influence: The Psychology of Persuasion
by: (author)
3.93 105
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along... show more
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
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Format: paperback
ISBN: 9780061241895 (006124189X)
ASIN: 006124189X
Publisher: Harper Business
Pages no: 336
Edition language: English
Bookstores:
Community Reviews
Summit Public Schools Bookshelf
Summit Public Schools Bookshelf rated it
0.0 Influence - the Psychology of Persuasion
This sheet summarizes the main takeaways from the book and how we might apply the research-based strategies described in the book to our work. The anecdotes and research cited in the book help you spot the frequent use of these tactics in day-to-day life.
Ryan DeJonghe - The Avid Reader
Ryan DeJonghe - The Avid Reader rated it
2.0 Influence: The Psychology of Persuasion (Collins Business Essentials)
This is not THE SECRET. After reading THE SECRET, and after suffering its onslaught of quote boxes, I sought a book that spoke the same language, but in a more coherent manner. The top-rated negative review of THE SECRET suggested this book, INFLUENCE: THE PSYCHOLOGY OF PERSUASION. Nope.I get what t...
The Golden Darter
The Golden Darter rated it
0.0
http://www.reddit.com/r/AskReddit/comments/1hoxfa/what_nonfiction_books_should_everyone_read_to/
saugat
saugat rated it
4.0 Influence: The Psychology of Persuasion
One of the best books on Behavioural Psychology explaining the effects of Authority, Reciprocity, Liking, etc with practical examples.
megancsparks
megancsparks rated it
This book is great and I totally could have used it two years ago when a salesguy sold me on $80 HDMI cables for my new tv.*It ought to be required reading for all high school seniors. Or even freshmen. Yes, it's a little outdated (most of the studies and incidents related happened in the 80s or ear...
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