Once a graffiti artist with no connections or fashion pedigree, Marc Eckō left the safety net of pharmacy school to start his own company. Armed only with hustle, sweat equity and creativity, he flipped a $5,000 bag of cash into a global corporation now worth hundreds of millions of dollars. Eckō is an American fashion designer, entrepreneur, investor and artist. He is the founder of Marc Eckō Enterprises, a global fashion and lifestyle company. He is also the founder and chairman of Complex Media, the world's leading provider of fashion, entertainment, lifestyle, and product trends to young male tastemakers. Complex Media Network includes 110+ websites that generate more than 700 million page views and 70 million unique visitors per month. Eckō serves as an emeritus board member to the Council of Fashion Designers of America, Big Picture Learning and Tikva Children's Home. Marc lives in NJ with his wife and three kids. "Marc Eckō designed his future while putting his own spin on history. He's fearless and he built his brand out of his love of art and pop culture, without being seduced by nostalgia. Marc may have been inspired by Star Wars, but he made it his own--and no one has made Star Wars cooler than Eckō. His unique vision became a global force in fashion. For art and execution, this is the text book I wish I could have bought in college." -- George Lucas, Creator of Star Wars"Marc has built one of the most significant brands that captured the essence of a generation. Marc is truly a pioneer and this book is a must for everyone that wants to understand how to be successful in today's cultural landscape." --Steve Stoute