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text 2020-01-22 07:52
Knowledge Sharing Portal: Educate Your Customers, Teams, and Partners

Remember the days when you are not able to decide what to eat or where to eat? Well, we all have those days and what do we do? We directly go online and search for good nearby restaurants or if we are in the mood to explore, we search for must-try cuisines available in local restaurants.

 

Deciding about the restaurant was just a small example. Today, because of the internet, everyone can access any information easily. And we make so many decisions based on the available information, reviews, and feedback.

 

Almost all our decisions like purchasing clothes, gadgets, booking hotels, tickets, etc. are based on the information, reviews, feedback, etc. available online.

 

Our decisions are largely affected by what we see on social media or the Internet as a whole.

 

 

Because of these changes in the customer behavior landscape and the excessive amount of data generation, it has become mandatory for companies to share the right knowledge with their customers, partners, and employees directly. What knowledge you have to share with whom might vary but the means remain the same.

 

“Knowledge Sharing Portals”

 

First, let’s explore what a knowledge portal is.

 

According to IGI Global:

 

“A knowledge portal is an Internet-based computer program that constitutes a single point of access to organizational knowledge, integrating knowledge repositories, expert directories, collaboration tools, and other knowledge-intensive applications”.

 

In simple terms: Knowledge sharing portals work as a gateway between you and your customers, employees or any other parties you interact with. It is a perfect medium to share organizational knowledge, product knowledge, technical knowledge, etc.

 

Now let’s see what’s the importance of knowledge sharing and knowledge portal that makes a must-have for every company.

 

Currently, millennials are the biggest target group for any tech company if not for any company and according to research done by Salesforce, 89% of millennials are using search engines to search for answers to their customer service questions. Additionally, 84% use self-service portals to find answers to their queries.

 

Pre-portal, it is possible that your employees were facing issues in handling customer requests, sharing documents, user manuals, handbooks, guides, etc. And to answer a single customer query, they had to go through the long email trails to provide the right support.

 

Additionally, being in touch with the customers through multiple channels like calls, emails, messages, etc. can be straining for employees as well as your customers.

 

And this is where a knowledge portal plays a vital role by providing your customers with a unified space to explore everything about your organization. It also automates the process of sharing data, information, etc. with your clients, partners, teams and any other people who need to have the knowledge of your organization. These people can log in to portals and get the information as and when they need it.

 

Not only this, but they can access user manuals, handbooks easily to find the solution to their technical queries.

 

We can easily say that with the help of portals, knowledge sharing is just a few taps away.

 

These are not the only benefits of knowledge sharing or knowledge sharing portal. Let's look at some more:

 

  • Easy document sharing

This is one of the key features of knowledge sharing portals. They make sharing documents with your customers, partners, and teams effortless and efficient. This is one of the most secure ways to share important documents like invoices, contracts, NDAs, user manuals, product updates, analysis reports, etc.

 

Now, they can access these documents easily from anywhere at any time in a secure manner. Additionally, it also maintains the logs for the documents uploaded, shared, edited, etc.

 

  • Marketing campaigns

Knowledge portals let you send the marketing content directly to customers and portal users. This allows you to successfully run marketing campaigns and understand your customer base. You can even send notifications about new product launches or any new updates in product features.

 

  • Sharing case studies

It becomes easy for your customers to know about your work through case studies on the knowledge portal. Your employees can upload case studies, FAQs, etc. in the knowledge portals making it easier for them to understand your products and services.

 

Apart from all these benefits, knowledge portals also lessen ticket generation. As you will be providing almost all the necessary information about your products and services, your customers won’t need to contact you as much.

 

But before you go on investing in a knowledge portal, here are a few knowledge sharing practices you need to follow.

 

  • Go for custom knowledge portal development

Every company has a different way of operating and business logic. Of course, you can purchase a knowledge portal online. But, we would recommend you reach out to companies that can create a custom knowledge portal for you. This will save you those extra resources otherwise spent on customizing the original portal. Having custom portals gives you the freedom over the features, workflow, and logic of the solution too.

 

  • Add accessibility rules

With a custom portal, you can decide who should have what level of access. You can make your knowledge portal public or login mandatory. Not only this but you can even add extra security measures like two-step authentication if needed.

 

  • Add pre-sales queries

Nowadays, customers want to have in-depth knowledge of the product before purchasing it and so it becomes very obvious that they’ll do detailed research. And while doing so, they will have lots of queries.

 

In such scenarios, the pre-sales queries section comes to your rescue. Here, you can add all the answers to frequently asked pre-purchasing queries making it easy for your customers to make a decision. This will also help in building confidence and trust among your customers.

 

  • Integrate it with CRM

The integration of the knowledge portal with your CRM makes it easy for you to know more about your customers and business partners. Additionally, if any query raises, you can see it in the CRM and assign it a salesperson to resolve. This integration streamlines your operations. So, make sure to integrate your knowledge portal with CRM.

 

Wrapping it up:

 

Knowledge and data are the new oil that can take your organization to the next level. And sharing the right pieces of information with your customers can help build rapport with them giving you the upper hand of your competitors.

 

Source: www.crmjetty.com/blog/knowledge-sharing-portal-educate-your-customers-teams-partners
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text 2019-09-17 11:29
Knowledge Portal - Adding Value to Your Product or Service

Innovation is incredible. It refreshes each and every day. It changes each and every day. A little populace on our planet is truly technically knowledgeable. We stay aware of new devices and updates and know precisely why a score on a telephone is nightmarish, or comprehend kids about a specific telephone battery that Told when it was biting the dust by detonating.

 

Be that as it may, there are other individuals out there, to whom this tech industry needs to really sell items and administrations. What's more, in all honesty, they are more in number. (Despite the fact that my YouTube algo just demonstrates me tech recordings now in Techtember).

 

For everybody, there is an expectation to learn and adapt to innovation. A few things are straightforward and clear enough for everybody, similar to slide or swipe to open your telephone. Be that as it may, different things are similarly as troublesome, such as making sense of precisely where to put your finger to open your telephone.

 

At whatever point you experience another bit of innovation, you need to initially figure out how to utilize it. Unseasoned parents need to figure out how to utilize an infant screen, relatives need to figure out how to video get when children move out for school, etc.

 

So how can one become familiar with this?

 

Testing? All things considered, I mean a gadget that cost you north of a thousand dollars ought to be available to testing, correct? We all positively don't feel bold enough!

What can organizations do to ensure that your clients get the most incentive out of their recently obtained computer game support?

 

The appropriate response is more straightforward than you might suspect.

 

Have a knowledge base portal!

 

In the event that each organization, both equipment and programming, can make an information sharing entrance, it will be extraordinary for both the client and them.

 

How about we investigate how such an entryway can support new clients:

 

Client manual:

 

How frequently have you purchased something new just to not see how to try and boot it up? Possibly not very frequently. Be that as it may, how often has this happened to individuals who are new to the idea of such innovation? Way time and again. You can address the difficulties that they face such that your end client never faces them. Your web store can have an information sharing entrance where you can transfer helpful, brisk recordings to manage clients through the arrangement program.

 

Backing:

 

Client service ranges from continuous inquiries concerning why a tablet doesn't accompany a connected console, and battery issue, to moving gadgets starting with one then onto the next. What's more, regardless of what number of care staff workers you have, they will be over-burden sooner or later. An information base gateway can take the heap off your staff. You can transfer rules and bit by bit guidelines of basic issues like how to ensure you have the correct charger for your gadget, how to interface your gadget to another through Bluetooth and so forth.

 

Included worth:

 

You realize the tender loving care you have given in your own items and administrations. Yet, how might you convey the equivalent to your clients? How might you engage them to exploit that item? With straightforward 'How To' recordings or an intuitive sandbox condition, you can manage your client to get more an incentive out of an item that they as of now have.

 

By and large, such a learning the board gateway can reform your organization's method for working. It will offer your care staff a reprieve from responding to similar inquiries over and over, while likewise making it simpler for your clients to discover answers.

An entrance advancement organization will have the option to make such an entry for you to coordinate into your site. In conclusion, since this is a learning entryway, you should ensure you update the substance on it and keep it significant to your items with data and aides.

Source: www.sooperarticles.com/business-articles/knowledge-portal-adding-value-your-product-service-1741704.html
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