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Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing - Douglas Van Praet
Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
by: (author)
Format: paperback
ISBN: 9781137278920 (1137278927)
Publisher: Palgrave Macmillan
Pages no: 288
Edition language: English
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Haidji - Books...and...Books!
Haidji - Books...and...Books! rated it
5.0 Knowledge
This book gives you good insights -- not just important insights for marketers, but also insights that apply to everyday life. Now I understand why it is so difficult for some people to stop drinking Coke.This book made me become more tolerant towards Coke-drinkers or persons with similar 'addiction...
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