Whatever You Think, Think the Opposite
There have been many books written on good business practice. All eminently sensible. All based on logic, common sense and good manners. It is essential if you want to be a supermarket manager. But for those wishing to break new ground, it is not enough. Logic and common sense have a habit of...
show more
There have been many books written on good business practice. All eminently sensible. All based on logic, common sense and good manners. It is essential if you want to be a supermarket manager. But for those wishing to break new ground, it is not enough. Logic and common sense have a habit of leading us to the same conclusions. If you are going to make your mark on the world you have to start thinking differently. To think differently, you have to think illogically. "Whatever You Think Think The Opposite" looks at life the wrong way in a bid to explain the benefits of making wrong decisions.
show less
Format: paperback
ISBN:
9781591841210 (1591841216)
ASIN: 1591841216
Publish date: March 10th 2006
Publisher: Penguin
Pages no: 160
Edition language: English
Nie jest to może wybitna literatura (jak przystało na poradnik i bestseller), ale zawiera kilka inspirujących, wg mnie, myśli. Przynajmniej dla mnie. Śmieszne jest tylko to, że wbrew tytułowi autor zachował się bardzo sztampowo, mianowicie jego książka w swej estetyce przypomina skrzyżowanie kampani...
Log in with Facebook 
