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Adam Gordon
Over 15 years I have been an analyst, consultant, planner, facilitator, and educator in the field of strategic and industry foresight. I integrate foresight tools with classic management to create real-world industry/policy foresight; and work with leaders to implement future-wise solutions.My... show more
Over 15 years I have been an analyst, consultant, planner, facilitator, and educator in the field of strategic and industry foresight. I integrate foresight tools with classic management to create real-world industry/policy foresight; and work with leaders to implement future-wise solutions.My new book, "Future Savvy," is published by Amacom Press, New York. I blog at http://www.futuresavvy.netFuture Savvy provides a critical guide to evaluating what forecasters and industry experts say about the future ' what they predict ' giving the reader the tools to judge the merits of predictions. There's no shortage of predictions out there. Apparently helpful forecasts are ubiquitous in everyday communications such as newspapers and business magazines, and in specialized sources such as government and think-tank forecasts, consultant reports, and stock-market guides. These resources are important for navigating change, but they are also of very mixed quality. How does one know which predictions to take seriously, which to be wary of, and which to throw out entirely? Which ones do you let guide your decisions? That's what Future Savvy is about. It views the predictive discourse as an important resource, but it puts sharper tools in the hands of forecast readers and users.
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