Nobody understands and teaches the referral process better than Bill Cates. Bill has helped large companies cut hundreds of thousands of dollars in marketing expenses. And Bill has helped over 10,000 small business owners and salespeople build thriving referral-based businesses.Bill Cates is the author of three popular books on referrals. His two most recent books are Get More Referrals Now! and Don't Keep Me a Secret!, both published by McGraw-Hill. Bill is the president of Referral Coach International and the creator of The Referral Advantage Program™.Bill's referral system has been featured in such publications as Success Magazine, Entrepreneur Magazine, Selling Power and Research Magazine. And his own business success has been featured in Money Magazine. Subscribe to Bill's You Tube channel Referral Coach TV - www.ReferralCoachTV.com Bill loves adventure travel. He's recently climbed Mt. Kilimanjaro and Adventured in the Arctic Circle.