by Mark Schaefer, Stanford Smith
"Born to Blog" is a straightforward, concise guide to starting and maintaining a blog that's geared more towards the beginner than the intermediate/advanced user (though it's still helpful to keep their tips in mind for the latter). It has tips on how blogging can be useful for one's business as we...
People blog for many reasons. Some like me just enjoy sharing their opinions. Ask my family how much I like to share my opinions. Also like me some people have a lot of time on their hands. Please don’t ask my family about that one. Another good reason why people blog is to help create or suppleme...
My opinion: As an MBA level marketing/business development executive for over a decade, I have been aware of the importance of blogging in an organization's Marketing/PR toolbox. The days of simply throwing up a website, maybe a couple of ads on television or in the print world or developing some br...
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