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Brand Sense: Sensory Secrets Behind the Stuff We Buy - Community Reviews back

by Martin Lindstrom, Philip Kotler
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Wyvernfriend Reads
Wyvernfriend Reads rated it 12 years ago
Now while he made sense, and a lot of what he said did resonate he did miss a few things. He missed that while there are sounds associated with brands that people dislike websites that have sounds that can't be turned off. He also missed the frequent comment by bikers that on a Sunday they get dow...
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