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On its face this book sounds good: data guru uses the information people share online, particularly on the dating website OkCupid, to reveal demographic trends. There is some interesting information here, along with fun graphs and charts. But while Rudder may be a good statistician, he’s a poor soci...
If you are a Twitter user, congratulate yourself: your average word length is greater than Shakespeare’s. If you are a man or a woman, I know what age group you find most attractive. I also know those naughty and bizarre things you search for in Google. Okay, I fess up. I don’t know YOU, but I kno...
“I’m taking something big - an enormous set of what people are doing and thinking and saying, terabytes of data - and filtering from it many small things: what your network of friend says about the stability of your marriage, how Asians (and whites and blacks and Latinos) are least likely to describ...