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George Lakoff
George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley, where he has taught since 1972. He previously taught at Harvard and the University of Michigan. He graduated from MIT in 1962 (in Mathematics and... show more



George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley, where he has taught since 1972. He previously taught at Harvard and the University of Michigan. He graduated from MIT in 1962 (in Mathematics and Literature) and received his PhD in Linguistics from Indiana University in 1966. He is the author of the New York Times bestseller Don't Think of an Elephant!, among other works, and is America’s leading expert on the framing of political ideas.George Lakoff updates may be followed on Facebook, Twitter, YouTube, and Google+. Find these links, a complete bibliography, and more at http://georgelakoff.com

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Birth date: May 24, 1941
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Community Reviews
LostBetweenThePages
LostBetweenThePages rated it 5 years ago
I learned about this book via Eric Garland on Twitter. He is a strategic forecaster, per his bio, and I learn a lot from his tweets. I find this book fascinating and essential reading for those of us more on the Left politically. George Lakoff lays out nicely the Conservative strategy and how ...
KenS
KenS rated it 12 years ago
Profound implications for education, I think. Lakoff and Johnson explain how we make sense of the world.
hpagano
hpagano rated it 12 years ago
The first half of this book was a sheer joy to read, uncovering patterns not only of language use but of thought. I was really able to personally relate to the examples given. The end of the book became continually more philosophical, uncovering some interesting insights into objectivism, subjecti...
pedestrienne
pedestrienne rated it 13 years ago
I have to give up on this because I just got so many graphic novels in at the library AND the new Steve Erickson AND I'm borrowing The Age of Wire and String from a friend. And although this reads fast, I don't feel it will be practical in my everyday life, so I'm going to stop. I will never have en...
Manny Rayner's book reviews
Manny Rayner's book reviews rated it 21 years ago
The question this book poses is a very good one. In the US, Democrats and Republicans disagree on almost everything. Why is that?Lakoff's answer is that it all goes back to different ways of thinking about the concept of the family. Republicans assume that people are fundamentally bad. They think in...
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