How to Measure Anything: Finding the Value of Intangibles in Business
Format: library binding
ISBN:
9781452624204 (1452624208)
Publish date: September 12th 2011
Publisher: Tantor Media, Inc.
Edition language: English
As an engineer, this book makes me happy. A great discussion of how to break *any* problem down into quantifiable metrics, how to figure out which of those metrics is valuable, and how to measure them. The book is fairly actionable, there is a complementary website with lots of handy excel tools, an...