Jeff is the co-creator of Scrum and a leading expert on how the framework has evolved to meet the needs of today's business. The methodology he developed in 1993 and formalized in 1995 with Ken Schwaber has since been adopted by the vast majority of software development companies around the world. But Jeff realized that the benefits of Scrum are not limited to software and product development. He has adapted this successful strategy for several other industries including: finance, healthcare, higher education and telecom. As the CEO of Scrum Inc. and the Senior Advisor and Agile Coach to OpenView Venture Partners, Jeff sets the vision for success with Scrum. He continues to share best practices with organizations around the globe and has written extensively on Scrum rules and methods.