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Jessica Helfand
This project percolated in my brain (and my sketchbooks) for years until I realized that scrapbooks were simply visual autobiographies filled with stories waiting to be told. I am fascinated with the degree to which non-visual people felt, for whatever reason, compelled to keep these remarkably... show more

This project percolated in my brain (and my sketchbooks) for years until I realized that scrapbooks were simply visual autobiographies filled with stories waiting to be told. I am fascinated with the degree to which non-visual people felt, for whatever reason, compelled to keep these remarkably visual records of their lives. Its a chapter in American history (and in graphic design history) that has not been told: in my book I call it outsider art with insider knowledge. It's raw and primitive and heartbreaking and real, and if it bears little if any resemblance to contemporary scrapbooking, it's probably because a generation ago, people made things from the detritus of their lives: they rescued things, saved and savored them, and pasted them in the pages of books. And therein lies the scrapbook's particular and enduring magic.
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