I'm an enterprise solution provider with twenty-eight years of proven hands-on experience in the space of Business and Technical Architecture Modeling. I've consulted for a large number of institutions, such as J.P. Morgan, Chase, Citibank, USB-Pain Webber, TD Bank, American Express, AIG, Prudential, and the US Government. My books promote product time-to-market, consolidation, agility, reuse, and expenditure reduction. To support challenging business strategies, my expertise offers a variety of enterprise integration solutions for back-end and customer-facing systems, distributed and federated across large lines of business and enterprise domains. The Service-Oriented Modeling Framework (SOMF) I devised in my books helps organizations design small and large scale systems deployed in enterprise ecosystems. The SOMF methodology is suited for enterprise and application software architects and developers, contributing to a growing number of industries, such as banking, insurance, healthcare, security, telecom, government institutions, credit card firms, and many more.