In an age where everything is measurable, understanding big data is an essential. From creating new data-driven products through to increasing operational efficiency, big data has the potential to make your organization both more competitive and more innovative.As this emerging field transitions from the bleeding edge to enterprise infrastructure, it's vital to understand not only the technologies involved, but the organizational and cultural demands of being data-driven.Written by O'Reilly Radar's experts on big data, this anthology describes:The broad industry changes heralded by the big data eraWhat big data is, what it means to your business, and how to start solving data problemsThe software that makes up the Hadoop big data stack, and the major enterprise vendors' Hadoop solutionsThe landscape of NoSQL databases and their relative meritsHow visualization plays an important part in data work