Thembisa S. Mshaka
Thembisa S. Mshaka is a 5-time Telly Award winning branding/advertising copywriter and producer for radio and television. She conceived the camapaigns for world class artists from Will Smith and Beyonce' to Lauryn Hill and Nas; crafted the pro-social campaign for Emmy-winning BET Rap-It-Up...
show more
Thembisa S. Mshaka is a 5-time Telly Award winning branding/advertising copywriter and producer for radio and television. She conceived the camapaigns for world class artists from Will Smith and Beyonce' to Lauryn Hill and Nas; crafted the pro-social campaign for Emmy-winning BET Rap-It-Up initiative; wrote the launch campaign for RocaWear Clothing; and served as the music supervisor for the acclaimed independent film Anne B. Real.After 18 years in entertainment, she created a resource that would serve as mentorship in a bottle for anyone committed to a successful career in film, music, television, radio, new media, production, imaging, marketing, publicity, music publishing, or management. Not written exclusively for artists or by attorneys, Put Your Dreams First is the first book on entertainment to tackle the arena comprehensively--from the points of view of over 90 dynamic artists, executives, media personalities, and other professionals integral to building a sustained career. This book has secrets for industry success that are usually revealed after one learns lessons the hard way, complete with a resource guide in the back that highlights organizations, events, and links for the reader.For more on the book, visit http://www.putyourdreamsfirst.com. Thembisa also blogs about entertainment, pop culture and business at http://www.thembisamshaka.com. Follow her on Twitter at http://www.twitter.com/putyrdreams1st.
show less