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Thomas V. Bonoma's Books back

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Marketing Performance Assessment - Thomas V. Bonoma, Bruce H. Clark
Marketing Performance Assessment
by Thomas V. Bonoma (author), Bruce H. Clark (author)
publisher: Harvard Business Review Press publish date: October 1st 1988
format: hardcover pages: 202
language: English
ISBN: 0875842038 (9780875842035)
Conflict: Escalation And Deescalation - Thomas V. Bonoma
Conflict: Escalation And Deescalation
by Thomas V. Bonoma (author)
publisher: Sage Publications (CA)
format: hardcover pages: 85
language: English
ISBN: 0803905238 (9780803905238)
Segmenting the Industrial Market - Thomas V. Bonoma, Benson P. Shapiro
Segmenting the Industrial Market
by Benson P. Shapiro (author), Thomas V. Bonoma (author)
publisher: Free Press publish date: September 1st 1984
format: hardcover pages: 144
language: English
ISBN: 0669094692 (9780669094695)
Organizational Buying Behavior - Thomas V. Bonoma
Organizational Buying Behavior
by Thomas V. Bonoma (author)
ISBN: 0877571066 (9780877571063)
Marketing Management: Text And Cases - Thomas V. Bonoma, Thomas J. Kosnik
Marketing Management: Text And Cases
by Thomas J. Kosnik (author), Thomas V. Bonoma (author)
publisher: Irwin Professional Publishing
format: hardcover pages: 930
language: English
ISBN: 0256079927 (9780256079920)
Marketing Management: Text and Cases - Hall, Thomas V. Bonoma
Marketing Management: Text and Cases
by Hall (author), Thomas V. Bonoma (author)
publisher: Mosby Elsevier Health Science
format: hardcover pages: 1088
language: English
ISBN: 0801601487 (9780801601484)
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