All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Publish date: May 19th 2005
Publisher: Portfolio Hardcover
Pages no: 208
Edition language: English
As a marketer, Godin is a Purple Cow.As a book writer, he is a mess."By telling you a story about how my books fit together, I make it easier for you to understand the big picture, to spread the ideas, and, maybe, to buy some more books."This book is pretty much like those seminars about entrepreneu...