This was an informative and mostly interesting look at habits and how they affect the decisions that we make. When I first started reading this I found it to be easy to read and really loved all the examples that the author mentioned about 'cue-routine-reward'. However the further I read in this boo...
Interesting, particularly concerning marketing techniques but I probably would have been better off reading dedicated marketing psychology books or a much shorter magazine article. A great deal of padding around the cue/ habit/reward cycle.
This was a very interesting topic, and the book made me want to read further about "predictive analysts" (like those at Target who crunch numbers to figure out what we're going to buy before we even know ourselves), habit behaviors, and similar research (especially in regards to how to break bad hab...
I liked this a lot. I think Duhigg did a good job of using examples to build his points. It was logical, incremental, and well written. Part one: the habits of individuals. How habits work. Cue – routine – reward. The craving brain. New habits are created by putting together a cue, a routine, and a...
Useful insights into how we actually live our lives, and helpful suggestions on how to use this knowledge to lead more fulfilling lives. This was a popularist book written by a journalist with the typical journalist obsession with answering the question, who. Every illustrative example, whether o...
I hesitated a lot with this book and in the end I decided to be generous, and to let my friends know this is an interesting topic.Had this book focused more on individual's habit, had it not tried too hard to frame the "habit" into a bigger picture of organization and society(which I felt very force...
I thought the first section on personal habit formation was really well explained & helpful. The second section, about corporate habits, had this engrossing car-wreck quality to it, but the third section dragged. I liked that this is a book that provides good info about how to change your habits wit...
I gave this 3 stars instead of 4 because it's really a minor work, covering a small subject with appropriate focus and pace. Most of the cognition/neuroscience/self-help/business books out there (is there any other genre of non-fiction these days?) try to cram in too much, and the worst end up an in...
I was really hoping that this book would help me get a step up at work by telling me how to help create habits for someone else. It turns out that it needs to be a personal choice :( I still enjoyed the information in this book as it was very informative... More so than the books I usually read!
This is one of those books that is filled with interesting stories and anecdotes that make for a lively discussion at the dinner table. Although I originally picked up this book hoping to change some mindless eating habits, it really is not one of those personal growth books with a 12 step program ...
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