In his hugely successful "Connecting Boys with Books" (2003), Sullivan delved into the problem that reading skills of pre-adolescent boys lag behind those of girls in the same age group. In this companion book, Sullivan digs even deeper, melding his own experiences as an activist with perspectives gleaned from other industry experts to help you: learn about the books that boys love to read; uncover the signs that point to the reading gap; find creative new programming ideas to match boys' interests; and, establish a strategic blueprint for boys and reading. Drawing on more than 20 years of experience, Sullivan shows how to reinvigorate the sense of excitement that boys felt when they first heard a picture book being read aloud.