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Dev Patnaik
Dev Patnaik's Books
Needfinding: Design Research and Planning - Dev Patnaik Wired to Care: How Companies Prosper When They Create Widespread Empathy - Dev Patnaik, Peter Mortensen Give Your Business a Heart (Collection) - Dev Patnaik, Jagdish N Sheth, Rajendra S Sisodia
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Wired to Care: How Companies Prosper When They Create Widespread Empathy - Dev Patnaik, Peter Mortensen
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Sharon E. Cathcart
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Sharon E. Cathcart
Sharon E. Cathcart rated it 16 years ago
text Wired to Care: How Companies Prosper When They Create Widespread Empathy
"Wired to Care" is one of the best business books I have read to date. Dev Patnaik explains why humans are hard-wired, as it were, to have empathy (including an explanation of the neurobiology of the limbic system) and then explains how it applies to business.From stories about a young woman disgui...
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