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Emotional Decisions: Trade off Difficulty and Coping in Consumer Choice - Mary Frances Luce, John W. Payne, James R. Bettman
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Emotional Decisions: Trade off Difficulty and Coping in Consumer Choice
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Format: paperback
ISBN: 9780226534336 (0226534332)
Pages no: 209
Edition language: English
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Books by John W. Payne
Books by James R. Bettman
Books by Mary Frances Luce
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