Hit Makers: The Science of Popularity in an Age of Distraction
Atlantic senior editor Derek Thompson puts pop culture under the lens of science to investigate what every business, every artist, every person looking to promote themselves andtheir workis after: what makes a hit a hit.Hit Makers is a groundbreaking investigation into the most valuable currency...
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Atlantic senior editor Derek Thompson puts pop culture under the lens of science to investigate what every business, every artist, every person looking to promote themselves andtheir workis after: what makes a hit a hit.Hit Makers is a groundbreaking investigation into the most valuable currency of the 21st century: people's attention. With incisive analysis and captivatin
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Format: Hardcover
ISBN:
9781101980323 (110198032X)
Pages no: 352
Edition language: English
Derek Thompson is one of my favorite (contemporary) writers. Naturally when I found out about his book I wanted to read it as soon as possible. Like most of his articles, Hit Makers is well written, offers great examples and suggest some explications for why we like what we like and how the combina...