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How Cool Brands Stay Hot: Branding to Generation Y - Joeri Van Den Bergh, Mattias Behrer
How Cool Brands Stay Hot: Branding to Generation Y
by: (author) (author)
Format: hardcover
ISBN: 9780749462505 (0749462507)
Publisher: Kogan Page
Pages no: 272
Edition language: English
Category:
Business
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Other editions (4)
Books by Joeri Van Den Bergh
Books by Mattias Behrer
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