Ian Lurie is CEO and Founder of Portent, a full-service digital agency he started in 1995. Portent helps brands connect with people through remarkable communications. Ian's professional specialties and favorite topics are marketing strategy, history, search and all things nerdy. But after 20 years in the business he can go on for hours, so be careful when you ask him questions at parties. He writes and speaks everywhere he can, including Entrepreneur.com, Mashable, MozCon, ad:tech and Seattle Interactive Conference. He's a bit of an addict, really.His random educational background includes a B.A. in History from UC San Diego and a degree in Law from UCLA. Along the way, he's been a very amateur competitive cyclist, a bike messenger, a roof consultant, a technical writer and an Adobe FrameMaker consultant. You may find him teaching his kids to play Dungeons and Dragons on the weekends, or dragging his tongue on the ground as he pedals his way up Seattle's ridiculously steep hills.You can read some of Ian's recent work at www.portent.com/onetrick and www.portent.com/data/content-inventory.