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Rob Walker
Rob Walker contributes to The New York Times Magazine and Design Observer, among others. He is the author of Buying In: The Secret Dialogue Between What We Buy and Who We Are, and Letters from New Orleans. show more

Rob Walker contributes to The New York Times Magazine and Design Observer, among others. He is the author of Buying In: The Secret Dialogue Between What We Buy and Who We Are, and Letters from New Orleans.
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Nonfiction
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Community Reviews
DesireesShelves
DesireesShelves rated it 9 years ago
I really enjoyed this book about marketing. While it's not my favorite subject, I liked the stories about the new style of "murketing" that corporations have been doing!
auntieannie
auntieannie rated it 9 years ago
Book jacket says "part marketing primer, part work of cultural anthropology, Buying In reveals why now, more than ever, we are what we buy -- and vice versa." I was intrigued at times, and felt on the edge of a revelation, but it never quite got there. I guess Walker's main point is that the consume...
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