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Strategic Marketing Management: Text And Cases - O.C. Ferrell, David Johnston Luck, George H. Lucas
Strategic Marketing Management: Text And Cases
by: (author) (author) (author)
Format: mass market paperback
ISBN: 9780538828239 (0538828234)
Publisher: Thomson South-Western
Edition language: English
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Books by O.C. Ferrell
Books by David Johnston Luck
Books by George H. Lucas
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