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text 2018-01-18 13:11
The Power of First Impression to Entice Potential Customers through Intriguing Web Design

 

The first impression is the last impression. I am sure you must have read or heard this phrase dozens of time and it holds true for many things around us. Website design and layout is one aspect that is very important an interesting and unique design attract people big time. It is a known fact that humans make a judgment about anything they look at within a few seconds. And it is almost impossible to change that perspective.

In the cyber world, first impressions are critical for businesses worldwide as people visit a number of e-commerce websites in any given month. The number increases substantially during the holiday season and special occasions like Eid. That’s why successful promoting and selling a product on the Internet is nothing short of a tough journey. In this blog, I will try to define why businesses look for the assistance of an e-commerce web design Auckland company and how they can make it count for making their venture successful.

 

A Positive Impression is Everything You Need to Flourish your Business

 

It takes not more than a second for most people to judge a website. So basically your business doesn’t stand a chance if it is not engaging enough. There are many things that play subconsciously when any visitor looks at your product or service on your website. Basically, you need to target two types of people to create the right impression with a stunning design of your website. Let me offer you a bit detail about these two types of people.

 

People Unaware of the Problem and Solution

There can be many scenarios where a person coming to your website is not sure of what he actually wants. You need to educate him in this regard and lead him to your product in a seemingly casual way. If your visitor has reached your website just by chance then it an opportunity for you to make a mark with a stunning design and equally spectacular offer. But if your customer has actually searched for your website and actually looking for a product just like you produce, it means he is aware of what he needs and is deciding which product to buy based on price or availability factors.

 

People Aware of the Problem and Looking for a Solution

A person belonging to this group is well aware of specifically what he needs. He may have watched an ad about the type of product he is looking and now is on your website. Your landing page’s design and content are what that can really make the difference. If you are able to gather enough information from him from the landing page then you can reap good benefits as a result. A conversational tone and simple but engaging design are what will do the trick for you.

 

Quality of the Website Design

 

Quality of the design is important for any website. Pictures and apt graphics are what can really make the difference between an engaging design and an average one. The impression of a high quality and unique image will be huge in comparison with a stock image that a visitor must have seen in the past. A professional photographer can make a world of difference as his expertise will be enough for you to make a mark.

 

Know your Audience

 

The information that you will gather on the landing page will be crucial for you to know your audience as a whole. If you are marketing a top end smartphone, you need sophisticated design and ambiance of the webpage rather than a funky design that will entice teenagers. The target market for a smartphone costing well over 800 dollars is a niche one and you need to add deft touches to it to make sure you can make every visitor looking forward to knowing more about your product and stay more on your website. This can surely be a deciding factor in your favor.

 

Final Word

 

The fact that there are hundreds of thousands of ecommerce websites design company available calls for unique design and product offering to attract potential visitors. If you want to know more about what you can do to have more customer, then please don’t hesitate to ask in the comments section below.

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text 2018-01-17 12:57
6 Designing Techniques for Packaging Should be Used in 2018

Packaging boxes design trends are evolving with every passing day and the main thing is that we realize the importance of a few, which will follow us in 2018. Some ideas continue to be a strong dimension in the packaging industry, but the rest just fade away with time or in some cases in the matter of few days. Most of the inspirations are simplicity, meaningfulness and vintage themes. Some of the techniques are returning from time in a modified manner.

 

We can look at a number of methods that experts think will be involved in packaging supplies for coming years:

Incorporate Custom Designs and lettering Techniques

 

Creative designers always put some designs with using hands for packaging. Calligraphic touch for the printing of boxes is quite popular these days. The handmade boxes have an emotional feel and the association is very strong.To get an excellent and stronger functioning package, it is required to design a hand-assembled box and make the customers feel satisfied. We can predict the lettering technique will become widespread in the coming year as well.

 

Bold and Clear Message Through the Design

 

This technique has resurfaced in 2017 and will be followed in 2018. The designs that reflect the purpose of objects clearly compel the customers strongly towards them. When the box is not depicting the clear message about contents such as food packaging design must show the idea that this box is keeping food inside. During shopping for various needs, the customers do not have so much time to inspect every product and its packaging. Therefore, the best technique is to design a clear and self-explanatory box.

 

Experiment with Unique Color Combinations

 

Mixing up colors in the designing of boxes and making them flashy and vibrant for the consumers to notice the box on a shelf.Colors are directly related to emotions and they can transform the whole image of each product if well complimented. Manufacturers have to evoke the customer’s positive emotion using interesting and happy colors.Human psychology has proven that pretty colors play with the mind of people and especially women are intimidated with colors.

 

Depict the Brand Story Through Miniature Illustration

 

Behind every brand, we can find a story and this story interests the customers in many ways. People feel attached to the history and the way back a story goes can prove of its authenticity. On graceful white packaging design backgrounds, brands can imprint their brand story with the help of tiny illustrations and classy text. Get near the heart of customers by using beautiful artistic images for the description of your story.

 

Add a Variety of Windows and Die Cuts

 

The old packaging techniques were focused on hiding the product but in 2018, the new method of providing a window for the box is growing. Why is it important for customers to see the product inside box clearly? Images cannot give the best view of inside contents. It will be best if the people can look at the real object directly not through pictures. Die cutting procedure leaves us with novel shapes of the boxes to encase sophisticated products.

 

A Design that Reverberates History

 

Incorporating the historical designing in product packaging design is a very popular technique for boxes. Vintage themes are beautiful and make the product look ideal for people who want exquisite designs and beautiful colors. Going vintage is not just a style; it is a completely new attitude for creating amazing boxes for any section of UK industry.

 

To conclude the topic we can say that the top packaging firms will follow these techniques regularly in their products. Simple designs of packaging boxes are prone to give an authentic and original feel to the brand.Techniques can be changed every day but the basic essence in a year may remain same for the packaging industry.

 

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url 2018-01-16 17:58
How not to organize your books

silly trend in bookshelves

 

Obviously, people can do whatever they want with their bookshelves, but this seems like an inane and silly interior design trend.

 

I love the colour on my shelves. Don't you?

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review 2018-01-10 21:46
Awesome Suspense!
Lethal Design (The Omega Team Series Book 3) - Desiree Holt

Lethal Design by Desiree Holt is an amazing romantic suspense book.  Ms. Holt has delivered a book that once started, you can't put down.  Shannon is a video game designer.  Owen is a bodyguard for the Omega Team.  When strange things happen to Shannon, Owen is assigned as her bodyguard.  Their story is packed with action, suspense, humor, and 5 alarm fire heat.  I loved this book from cover to cover and can't wait for my next book by Desiree Holt.  Lethal Design is book 3 of the Omega Team Series but can be read as a standalone.  This is a complete book, not a cliff-hanger.

 

I read a print copy of this book.

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