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Woo, Wow, and Win: Service Design, Strategy, and the Art of Customer Delight - Thomas A. Stewart, Patricia O'Connell
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Woo, Wow, and Win: Service Design, Strategy, and the Art of Customer Delight
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In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it needs to be designed for service from the ground up.Woo, Wow, and Win reveals the importance... show more
In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it needs to be designed for service from the ground up.Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strateg
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Format: Hardcover
ISBN: 9780062415691 (0062415697)
ASIN: 62415697
Publisher: HarperBusiness
Pages no: 336
Edition language: English
Bookstores:
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