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Key Account Management: Learning from Supplier and Customer Perspectives - Malcolm McDonald, Beth Rogers
Key Account Management: Learning from Supplier and Customer Perspectives
by: (author) (author)
Format: paperback
ISBN: 9780750632782 (075063278X)
Publisher: Butterworth-Heinemann
Edition language: English
Bookstores:
Books by Malcolm McDonald
The Marketing Plan - Malcolm McDonald, Peter Morris
Marketing Accountability: A New Metrics Model to Measure Marketing Effectiveness - Malcolm McDonald, Peter Mouncey
The International Marketing Digest - Malcolm McDonald, S. Tamer Cavusgil
Market Segmentation: How to Do It and How to Profit from It - Malcolm McDonald
Marketing Accountability: How to Measure Marketing Effectiveness - Malcolm McDonald, Peter Mouncey
Key Marketing Concepts - Mike Meldrum, M... Key Marketing Concepts - Mike Meldrum, Malcolm McDonald
Marketing Plans - Malcolm McDonald
Branding Bundle - Leslie de Chernatony, ... Branding Bundle - Leslie de Chernatony, Malcolm McDonald
The Marketing Planner - Malcolm McDonald
Marketing Due Diligence: Reconnecting Strategy to Share Price - Malcolm McDonald, Brian W. Smith, Keith Ward
Books by Beth Rogers
Rethinking Sales Management: A Strategic Guide for Practitioners - Beth Rogers
Seize the Future for Your Business - Beth Rogers
The Short of It - Beth Rogers The Short of It - Beth Rogers
Key Account Management: Learning from Supplier and Customer Perspectives - Malcolm McDonald, Beth Rogers
Barbie as Rapunzel - Beth Rogers Barbie as Rapunzel - Beth Rogers
Creating Product Strategies - Beth Roger... Creating Product Strategies - Beth Rogers
Key Customers: How to Manage Them Profitably - Malcolm McDonald, Beth Rogers
The Dog Lovers' Companion to New England - JoAnna Downey, Beth Rogers, Christian J. Lau
Joy in the Mourning - Beth Rogers
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