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Key Customers: How to Manage Them Profitably - Malcolm McDonald, Beth Rogers
Key Customers: How to Manage Them Profitably
by: (author) (author)
Format: paperback
ISBN: 9780750646154 (0750646152)
ASIN: 750646152
Publisher: Butterworth-Heinemann
Pages no: 319
Edition language: English
Bookstores:
Books by Malcolm McDonald
Creating a Company for Customers: How to Build and Lead a Market-Driven Organization - Malcolm McDonald, Martin Christopher
Marketing Value Metrics: A New Metrics Model to Measure Marketing Effectiveness - Malcolm McDonald, Peter Mouncey
Marketing Planning for Services (Marketi... Marketing Planning for Services (Marketing Series (London, England). Professional Development.) - Malcolm McDonald, Adrian Payne
Marketing Plans: How To Prepare Them, How To Use Them - Malcolm McDonald
Creating Powerful Brands in Consumer, Service and Industrial Markets - Leslie de Chernatony, Malcolm McDonald
MBA Marketing - Malcolm McDonald, Ailsa Kolsaker
Market Segmentation: How to Do It and How to Profit from It - Malcolm McDonald
Key Customers: How to Manage Them Profitably - Malcolm McDonald, Beth Rogers
Selling Products And Services: A Pictori... Selling Products And Services: A Pictorial Guide - Malcolm McDonald, Peter Morris
Marketing Planning for Services (CIM Professional Development) (CIM Professional Development) - Adrian Payne, Malcolm McDonald
Books by Beth Rogers
Key Customers: How to Manage Them Profitably - Malcolm McDonald, Beth Rogers
The Dog Lovers' Companion to New England - JoAnna Downey, Beth Rogers, Christian J. Lau
Joy in the Mourning - Beth Rogers
Rethinking Sales Management: A Strategic Guide for Practitioners - Beth Rogers
Seize the Future for Your Business - Beth Rogers
The Short of It - Beth Rogers The Short of It - Beth Rogers
Key Account Management: Learning from Supplier and Customer Perspectives - Malcolm McDonald, Beth Rogers
Barbie as Rapunzel - Beth Rogers Barbie as Rapunzel - Beth Rogers
Creating Product Strategies - Beth Roger... Creating Product Strategies - Beth Rogers
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