This is not a writing book. Instead, an Olympic rowing champion turned business coach and his partner take some established strategies for winning in sports and translate them into advice and exercies to take to your business practice. It can be anything – multi-million transnational corporation, an SME, or even, yes, writing. From motivating yourself, through realistic goal setting, through dealing with set-backs, all the way to actually winning, this was a treasure I was lucky to come upon while working this summer, and not just because it was well-written.

Read more over at iamnevergettingpublished.wordpress.com

All the quotes are necessary and good to keep at hand, but I'm paying especial care to these two:

“In many cases when a reader puts a story aside because it ‘got boring,’ the boredom arose because the writer grew enchanted with his powers of description and lost sight of his priority, which is to keep the ball rolling.”

“The most important things to remember about back story are that (a) everyone has a history and (b) most of it isn’t very interesting.”