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Consumer Behavior: Basic Findings And Management Implications - Gerald Zaltman
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Consumer Behavior: Basic Findings And Management Implications
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ISBN: 9780898749892 (0898749891)
Edition language: English
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Books by Gerald Zaltman
How Customers Think: Essential Insights into the Mind of the Market - Gerald Zaltman
Consumer Behavior: Basic Findings And Ma... Consumer Behavior: Basic Findings And Management Implications - Gerald Zaltman
Readings in Consumer Behavior: Individua... Readings in Consumer Behavior: Individuals, Groups, and Organizations - Melanie Wallendorf, Gerald Zaltman
Marketing research: Fundamentals and dyn... Marketing research: Fundamentals and dynamics - Gerald Zaltman
Readings in Consumer Behavior: Individua... Readings in Consumer Behavior: Individuals, Groups, and Organizations - M WALLENDORF, Gerald Zaltman
Marketing Management - C. Whan Park, Ger... Marketing Management - C. Whan Park, Gerald Zaltman
Hearing the Voice of the Market: Competitive Advantage Through Creative Use of Market Information - Vincent Barabba, Gerald Zaltman
Creating social change (Holt, Rinehart, ... Creating social change (Holt, Rinehart, and Winston marketing series) - Gerald Zaltman
Innovations and Organizations - Gerald Zaltman, Robert Duncan
Hearing the Voice of the Market - Barabb... Hearing the Voice of the Market - Barabba, Gerald Zaltman, Barabba
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