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Lateral Marketing: New Techniques for Finding Breakthrough Ideas - Philip Kotler, Fernando Trías De Bes
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by: (author) (author)
Format: hardcover
ISBN: 9780471455165 (0471455164)
Publisher: John Wiley & Sons
Pages no: 206
Edition language: English
Category:
Business
Bookstores:
Other editions (2)
Lateral Marketing: New Techniques for Finding Breakthrough Ideas - Philip Kotler, Fernando Trías De Bes
Lateral Marketing: New Techniques for Finding Breakthrough Ideas - Philip Kotler, Fernando Trías De Bes
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Books by Fernando Trías De Bes
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Little Black Book of Entrepreneurship - Fernando Trías De Bes
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Good Luck: Creating the Conditions for Success in Life and Business - Álex Rovira, Fernando Trías De Bes
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The Time Seller: A Business Satire - Fernando Trías De Bes
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