logo
Wrong email address or username
Wrong email address or username
Incorrect verification code
Philip Kotler
Philip Kotler is the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management. He has been honored as one of the world's leading marketing thinkers. He received his M.A. degree in economics (1953) from the University of Chicago and his Ph.D. degree in... show more



Philip Kotler is the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management. He has been honored as one of the world's leading marketing thinkers. He received his M.A. degree in economics (1953) from the University of Chicago and his Ph.D. degree in economics (1956) from the Massachusetts Institute of Technology (M.I.T.), and has received honorary degrees from twenty-one foreign universities. He is the author of over 57 books and over one hundred and fifty articles. He has been a consultant to IBM, General Electric, Sony, AT&T, Bank of America, Merck, Motorola, Ford, and others. The Financial Times included him in its list of the top 10 business thinkers. They cited his Marketing Management book as one of the 50 best business books of all times. More is available on www.pkotler.org.

show less
Birth date: May 27, 1931
Philip Kotler's Books
Recently added on shelves
Philip Kotler's readers
Share this Author
Community Reviews
iola
iola rated it 12 years ago
I think the '10 deadly sins' are probably correct even if some of the solutions were a bit dated.A very quick read - 147 pages in big print with lots of boxes and subheadings (and about 20 blank pages).
see community reviews
Need help?