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Services Marketing: Integrating Customer Focus Across The Firm - Alan Wilson, Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
Services Marketing: Integrating Customer Focus Across The Firm
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ISBN: 9780077107956 (0077107950)
Edition language: English
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Books by Alan Wilson
Books by Valarie A. Zeithaml
Books by Mary Jo Bitner
Books by Dwayne D. Gremler
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