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text 2021-03-01 10:11

In the international market, Salesforce is a name that commands immense respect for everything it does. If you are an aware business owner, you surely have heard of what it does. If your business operations are on some other planet, only then you don’t need Salesforce, if truth be told.

Before discussing the different aspects of this tool and topics like Salesforce consulting services, it’s also important to know what this term, solution, and technology are all about.


What is Salesforce?

In the simplest terms, Salesforce is a highly comprehensive CRM (customer relationship management) platform that allows for better streamlining of all the activities and processes of businesses across multiple domains and industry verticals.

A cloud-based software, marketing, and sales are two business operations that find new meaning with Salesforce. The company was first founded in the year 1999 by Marc Benioff as a SaaS company Software as a Service). The initial aim of this company was to increase the convenience of the software purchasing process by cutting the related costs of set-up, maintenance, and upgrading on a regular basis.

It’s for a number of reasons that Salesforce is the leading company in Cloud technology.

Features of Salesforce

Needless to say, being the leader, the Salesforce platform is loaded with amazing features that allow businesses to make its use so universally acceptable.

Here’s a small rundown on Salesforce features and how it has made every

churn out proficient solutions-

Tracking Opportunities

One of the most amazing Salesforce features, the platform allows easy access to different customer timelines. To add to it, teams can also view the stage of a particular deal that is very decisive to take the next step.

Wait. There’s more. The multiple template options allow for a seamless mailing process to every single client.

Managing Contacts

With Salesforce, it’s pretty smooth going as far as contact management is concerned. The platform enables highly efficient access to customer data and their deal history, which provides a lot of healthy insight to the customer behavior and pattern related to any particular product or service.

Managing contacts through the Cloud makes it very easy to collaborate with the organization, as sharing important documents and related information is pretty easy when done through proper Salesforce development services.

Einstein Analytics

With Einstein Analytics, you get sophisticated business intelligence to take care of complex sales insights. Through this analytics tool, users get connected to sales and community clouds that can be effortlessly embedded into the dashboards.

Data security is always high on the priority list with Einstein, which is because a very high number of business houses share their data and gather intelligent insights through this tool.

Salesforce Services on Offer

This was about Salesforce, the CRM platform. Now, there are also a number of other services that it provides, allowing companies to choose the tool that is perfectly suited to their needs and requirements.

You can have a look at some of the different services and Salesforce products with a brief overview-

Marketing Cloud

This is the best Salesforce service that enhances the overall customer engagement. With the marketing cloud, there is 360-degree visibility of all the customers. As a digital marketing platform, creating a customized experience through multiple channels like sales, service, marketing, etc. is a breeze.

Service Cloud

This CRM platform is dedicated to Support and Customer Service. For those looking to deliver personalized service and swift support to their customers, this Salesforce CRM solution is just perfect.

Analytics Cloud

Salesforce Analytics Cloud is the solution that can be easily integrated with any of the solutions that are made available with Salesforce development services. With this, data gets easily accessed from all the channels and sources.

The most promising aspect is its interactivity, where insights are visually represented through infographics. This helps in quicker decision-making.  

Salesforce Working

Salesforce is the very first cloud-based CRM software in the world. It makes use of cloud computing for sending out software to multiple businesses pretty economically and gives them CRM access. As a result, companies function more efficiently, interact better with customers, and dramatically improve employee-customer engagement.

Salesforce also provides the employees with a lot of flexibility, which leads to better customer service in the end. It has covered every important business operation to ensure ease in collaboration at all stages.

Closing Things

Without a doubt, customer relationship management is at the heart of any business enterprise. From brand positioning to brand image, it governs every single thing. With the right Salesforce consulting services, success and better customer relationships become a reality.

Reach out to Consagous Technologies for the best Salesforce customer application development
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photo 2021-02-22 07:05
Top Tips For Choosing the Best Web Development Company in 2021

Web development strategies are half of your business’s success, which is why you should look at web development to expand your business's horizons. When choosing the web development company in Broomfield, CO you'll cooperate with, you have to think about how much you're ready to spend on the chosen company. To choose the best web development company in 2021, pay attention to the field of knowledge and the feedback of previous clients. Try to gather information about who is personally responsible for your site and all the information on it. Setting deadlines and goals are vital because it helps manage development when creating your site. 

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photo 2021-02-22 06:55
Why Custom Website Development is Best For Your Business

Custom website development is defined by including specially created programming code to satisfy specific business needs. Custom website development is the alternative to pre-made site templates that are found on the internet and are ready to go. Custom website development can provide you with an exclusive site architecture that's built around your customer’s journey. It provides a unique design to your website. Custom website development offers great opportunities to safeguard your website. Custom website development allows you to have your site modified any way you need by professionals. So if it’s time for you to build, update, or refresh your business website, then I recommend you to connect with the expert website developers in Clearwater, FL

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text 2021-02-19 07:22

Every time we talk about technology, there is always the unmistakable thought of how rapid the advancements have been. The world has gone digital, which is a big reason for the rise of mobile and web app development services.

For sound web development, frameworks form the backbone of how web applications get created. Because technology makes things complicated due to its sheer pace of evolving, the benchmarks of web applications too are constantly rising.


Web app frameworks keep things in check.

What is a Web App Framework?

In simplest terms, a web application framework is a software framework that facilitates the development of different types of web apps including services, resources, and even APIs for that matter.

Frameworks can also be considered as libraries that allow for quicker and better development of apps. Presently, the number of web app frameworks has gone up drastically, and there are a lot of options to choose from. And making the right choice is pretty important if you actually want to create an interactive web app.

The Best Web App Frameworks for You to Choose From

Any kind of web app has two sides to it- Front-end as well as Back-end. While the front-end is visible to the client or end-user, the back-end is supposed to the business-end of the web app development spectrum.

Because both the ‘ends’ are dependent on each other, we will try to tell you the best frameworks for both cases-

Back-end Frameworks

1- Rails

Rails is a relatively modern framework that’s actually loved by a pretty healthy chunk of developers. It is considered to be a great framework for beginners and allows them to quickly begin their journey into the world of web development.

The community of Rails is robust too, with a large number of tutorials and resources that prove to be assistive in becoming a Rails expert in a pretty quick time.

2- Express

Node.js is now a dominant constituent of a number of companies that offer custom software development services, which is a big reason why Express is also proving to be a trending web development framework.

The biggest takeaway of Express is its minimal and highly no-nonsense approach. With the basic framework functionalities intact, it does not compromise on the features of Node and further harnesses the already efficient performance of Node.js.

3- Spring

Spring is a framework that makes use of Java, a programming language that needs no introduction. The framework has a number of smaller projects that call for markedly better performance and allow for a quicker scaling of businesses.

The simple fact that it uses Java is enough reason for a huge number of developers to make use of this framework. The only thing that can pose a little problem is that for someone who is not too familiar with Java, the learning process can be tricky.

Front-end Frameworks

1- Angular

Angular is a very popular framework that creates amazing single-page apps. Because it is entirely dedicated to the client-side of things, the scope of learning is pretty limited. The basic nature of Angular does not show a lot of support for SEO but can be tuned to become SEO-friendly.

2- Vue

Vue.js is another framework that is gaining rapid popularity as a novel JS option. Vue is pretty dynamic, where you can make use of it for one part of a particular project, without actually hampering the overall other parts of the same project.

Also, the ecosystem is something that brings the flexibility of allowing you to build entire front-end applications. While there are giants like Google that don’t include support for Vue, the future is pretty bright for this web app development framework.

3- React

Developers are aware of what a component-based architecture is, and that’s mostly because React was the first to bring in use, later on, to be adopted by Angular and a number of other frameworks later brought into use.

While it’s actually a front-end library, it’s referred to as a framework and provides the ability to work on both, the server-side as well as the client-side.

Final Thoughts

So, these are some of the top web app development frameworks that will surely make your lives easier. Here’s hoping that making a choice for one is a little easier now. If you have a web development project, make sure that you reach out to Consagous Technologies, a leading and development company with just the right set of people to take care of your project perfectly.

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photo 2021-02-15 11:45
Building Block of a Business Development

Building a strong B2B website requires every aspect of your website to be strategically and meticulously planned and executed. A solid content strategy is a critical building block of your website. Another building block of a good B2B website that often receives the least amount of attention is key messaging and copywriting. A good web design is about more than just attractive visuals. It also creates a positive user experience that will impact usability, navigation, engagement, and ultimately conversion. Having a blog page that includes the proper functionality is a good way to provide content, increase traffic and generate leads, also as earn SEO benefits from traffic and inbound links. Building your website on a content management system (CMS) is another crucial building block of a marketing-focused website. Know your website needs help, but not sure where to start? Then it is good to consult with an expert web developer in Castle Rock, CO

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