While mobile apps are getting maximum limelight in businesses as a premier marketing tool, this article explains what should be done to craft mobile apps that will be loved by people.

Businesses are getting ahead in marketing with a robust marketing medium, i.e. Mobile apps. Just like their website counterparts, companies can now have a brilliant mobile app through which they become accessible to everyone within a hand’s reach. The biggest advantage today for businesses is that mobile app development is easy to start with plenty of app development companies available. So, any enterprise caught with a digital product idea or a new feature can get an app developed instantly. But, how to develop it in a winsome way so that customers are delighted to use it is a big question. Here, the points below explain how to get an app developed and designed in a way that people will love.

Knowing the target audience

Before you design the app with the help from an app development team, you need to know whom it will target, the purpose for which the app will be used and what is the pattern of the targeted groups’ mobile use. In other words, you should be studying the nature of the customers or targeted audience in and out to put in features and elements in the app that will match their expectations. 

Focussing on customer-centric design

The second thing you need to focus on for getting your app developed is a design that people will understand. It means a customer-centric design with no intricacies and simple user-interface. To make that possible you need to get paired with a development firm who are updated with the latest user-preferences and can build an interface that will cause positive user experience. 

Use of eye-catchy icons

Icons and graphics within the app have an impact too on the user-experience. They play a major role in holding the attention of the users and in guiding them to try key actions on the app. However, make sure to keep the icons and graphic images and logos as simple as possible with minimal colours and contrasts to prevent the app from looking cluttered.  

Following an agile designing process

Most apps seem to look different from what was proposed initially because of discrepancies in the design methodology. Before the app team start designing, they should know what exactly they are designing and get a plan to get it done. A proper methodology for designing an app that developers should follow goes like this: Requirement gathering, wireframing, designing of onboarding, home screen, UI designing, testing designs. Thus, make sure your app development agency follow these.

Ensuring device compatibility

One last aspect to take hold of to ensure your app works well for all users is device compatibility. While you get it designed by the professionals, convey them at very first the mobile platforms or operating systems you want to target. Even after an app’s design looks excellent, it can fail miserably if one group of users can access it while another cannot. An incompatible design also may result in the app unable to open when a device’s operating system gets a major user update. 

The idea behind explaining these is to let you know the usual, proven and most ideal flow of designing an app if you wish to make it user-friendly as well as appealing to the eyes. Clearly, trying to reinvent the wheel is never going to work but you need to stick to the known patterns to get success in your app development. 

Johan Smith is one of the mobile app developers in Sydney at GetAProgrammer, a leading app development partner for businesses in Australia which have delivered 100+ innovative mobile app solutions in retail, eCommerce, sports, eTicketing, Finance, healthcare, and education sectors. 

Planning to target mobile users with an outstanding mobile app? Contact nowhere further but us at Envertis Software Solutions. We are committed to delivering quality mobile app development in Sydney within an affordable cost. Whether it is an Android-based app or iOS-based app, we provide services for both.

Here is a list of the services you can expect from our end:

• Agile strategy of development and optimal coding
• Consistent customer support to communicate with the experts during the course of development
• Quality analysis throughout the development
• On time transaction of the services and delivery of mobile app solution

For more details, get in touch with us quickly. Else, send us your queries by filling the customer contact form from our company website. You may also check out the testimonials and the respective projects we worked on. We have dedicated mobile app experts to assist our global clients with the appropriate solution.

Contact details

Address:

Suite 2,

38-46 Albany ST,

St Leonards.NSW - 2065,

Australia

Ph No: +1300 858 289

Website address: https://www.envertis.com.au/

This article is going to highlight how different businesses can get benefits from mobile app development. How mobile app solutions can open new opportunities to various industry-specific businesses is the main focus of this article.

Mobile technology has brought the advantage of mobility for industry-specific businesses, freeing them of the confines of laptops and desktops. Also, it helps businesses empowering them with seamless connectivity from anywhere.

Now, there are consumer mobile apps, helping businesses to get closer to their target customers. And there are enterprise mobility solutions, which drive efficiencies in different business processes.

Read on to know how these mobile apps have opened new opportunities for businesses in their unique ways from both of the above-mentioned aspects.

Enterprise Mobility Solutions

Most of such apps are meant to establish better connectivity within an organisation rather than being launched in the open market. Such app solutions are meant for business partners, employees, who are part of the organisation along with other parties, depending on the various business-specific requirements.

No matter what your business size is - be it a small and medium-sized business or a large enterprise, you can always gain extensive benefits by embracing mobility.

• Today, many businesses are running paperless! Yes, reducing business paperwork is one of the main benefits of embracing mobile solutions. With apps, data can be stored securely in the cloud and can be accessed therefrom

• Enterprise mobility solutions offer better connectivity, which ensures that your business partners and employees can access necessary business data even from a remote location.

• Continuing from the above-mentioned point, as employees get the flexibility to work from anywhere, the overall productivity of the organisation or business increases remarkably.

• You can get the benefits of streamlining the business operations by enabling the employees to manage and control devices from remote locations with the help of IoT-powered apps.

• Obviously, you can enjoy the overall increase in business profitability due to the aforementioned reasons.

Consumer Mobile Apps

Such apps are meant to enable a business to use mobile as one of the prime selling channels. No matter what you are selling - be it electrical appliance, books, home decors, clothing, or jewellery, investing in mobile app development will be a great idea to get connected with customers, who shop via smart mobile phones.

Today, mobile apps have gone beyond just selling products as verticals like travel, education, healthcare, hospitality, and more are also connecting with customers via such consumer mobile apps.

Let’s check out some of its striking benefits.

• Strengthens the marketing efforts with personalised targeting. This targeting is done based on location-based technologies and mobile user analytics.

• Apps ensure seamless and better connectivity between businesses and customers. App users can buy your service or product from anywhere and at any time.

• Helps to build strong customer relationships.

• Apps help to boost the business brand by making your business visible on the mobile channel along with establishing your presence on the app store.

So, ready to get a business app? Get in touch with the app development experts and make your app vision into a reality.

Alex Forsyth is a skilled and experienced app developer, who is presently working with Envertis, a renowned app development company in Australia. He has been working in this industry for years and currently a leading a team of best mobile app developers in Sydney.

Build customised mobile app solutions with responsive features by availing assistance at GetAProgrammer. Our team of talented mobile app developers in Sydney adheres to cutting edge development technicals. Get in touch with us to know more about our services.

This article is going to highlight why your business needs a mobile app. You will also get to know getting an app for the business is not the same thing as making your business website mobile-friendly.

Is your business mobile yet?

Do you have an app for your business?

If your answer is no, these are the benefits you are missing out.

• A potent market

Noticeably, mobile apps are trending these days in the market. People are spending more time using their smartphones, tablets etc. rather than any laptop or desktop.

According to various market-based research, almost 80% of the time people use different mobile apps whenever they use mobile phones.

So, investing in mobile app development seems to be an attractive idea to most of the business owners these days.

• Increased business visibility and accessibility

Well, a business that is mobile, i.e. a business that has a dedicated app for the customer base, can easily reach a broader audience. Also, businesses can stay at customers' fingertips all the time.

Even if it is not within the business hours, with a mobile app, you can stay connected to the potential customers and can convert them into buyers.

• Brand establishment 

To sustain gracefully in today's competitive market, branding is crucial for businesses. Be it a small company or startup, or a large enterprise, brand establishment helps businesses to reach a wider customer base.

Now, developing an app for your business is definitely one of the trickiest ways to reinforce your brand. How?

Well, the better your business app is, more people will like it, will talk about it, will be curious about to use it, and will get it on their phone.

Also, mobility will let customers stay connected to your business at a convenient time.

So, you can understand that mobile apps are the gateway to

• Get connected with "on-the-go" customers
• Build a database of potential and prospective customers
• Establish a direct marketing channel
• Boost online business sales and so on.

When all your competitors are working on this mobile market, why not give your business a competitive edge!

So, these were some points from your business perspective.

Now, let's think a bit from the customers' perspective.

With a mobile app, your customers can

• have easy access to the inventory
• get instant notifications on offers, events etc.
• easily contact you for any assistance and any help
• enjoy the seamless and fast shopping experience, appointment scheduling etc.

Well, most importantly, mobile apps will help to build customer loyalty.

Now, you may think that you already have a mobile website for your business, so, what is the point of building an app again?

Well, obviously, mobile websites have their own benefits and definitely, your business can get success through it. However, the main point is to focus on how an app can offer greater value to your business.

Here is a list of reasons why mobile apps are a better choice than mobile websites.

• For a better personalised experience, mobile apps are a better solution
• To enhance the user experience, mobile apps can utilise the native features available in the mobile device
• Mobile apps let people work even in the offline mode with the basic functionalities

Thus, making a business app has a lot to offer you.

Do you already have an app idea? Or struggling to decide what features should be a part of your app?

Reach any trusted app development company and talk directly to the app developers and experts for consultation. They will guide you on everything starting from app planning to development, app launch to support and maintenance.

Alex Forsyth is an expert app developer, who is presently working with Envertis, one of the best app development companies in Australia and leading a team of the most skilled mobile app developers in Sydney. Be it app conceptualisation, strategy planning, development, launching, maintenance, or support - Envertis can be your one-stop solution.