War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It
by:
Al Ries (author)
Laura Ries (author)
Format: hardcover
ISBN:
9780061669194 (0061669199)
Publish date: February 24th 2009
Publisher: HarperBusiness
Pages no: 304
Edition language: English