By adding video marketing and video SEO to your digital strategy, you'll improve your site’s SEO, increase click-through, and enhance conversion rates. With video SEO, your content will be able to gain more views, increasing your brand’s visibility and driving traffic to your website. Providing video transcriptions can help crawlers identify your video content, making it more likely to appear on search engine results pages. Just like you would optimize a page on your website with meta titles and descriptions, ensure you do the same for your video content. To assist videos to stand out, use schema markup to provide search engines with the information they need to crawl and rank your site. It's important to focus on creating videos for relevant keywords that populate search results. ready to add video SEO to your digital strategy? If yes then it is best suited to connect with the experts of an SEO company in Castle Rock, CO.