Answer: Not really.
I’ve wanted to brush up on my persuasive writings skills for a while as it’s something I’ve been using quite a bit in recent months and I always failed that part of my English language studies at school. I picked two books: this one (obtained from the library) and Persuasive Writing: How to Harness the Power of Words (which I bought). I’m glad I made this decision.
Can I Change Your Mind? isn’t as useful as I was hoping, whereas quickly flicking through my other choice saw me finding some very clear and immediately handy tips. Of the four sections, the first is the worst. The layout and formatting didn’t help which is notably better in Persuasive Writing. Camp rambles so I skimmed, proving him right that ‘the reader never reads from start to finish’, but helpfully, someone who’d read this book previously had underlined the key points in pencil. Defacing a book is wrong, but in this case, acceptable.