URL stands for Uniform Resource Locator and acts as the location of a web document. There are plenty of ways to improve your URLs for SEO. Usually, the best way to plan out effective URLs is to keep in mind the big picture of your website. To make your URLs appeal more to searchers, they should be named with your keywords in mind. With URLs, the simpler the better. Availing the SEO services of a competent local SEO company in Avon, CO can make this process much more seamless and effective.